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Image by Museum of New Zealand Te Papa Tongarewa

Selected Projects

Trained in cognitive science, I study how people create meaning, make decisions, and engage with complex systems. My applied work combines mixed-methods research and careful measurement to surface insights that guide design, policy, and program strategy. I am especially drawn to problems that require both analytical rigor and creative judgment. For peer-reviewed academic work, please refer to my Google Scholar profile.

Email

hmerseal -at- pennmedicine -dot- upenn -dot- edu

Follow Me

  • LinkedIn
  • Github
  • Google Scholar
  • ORCID
  • ResearchGate
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